Confluence Partners is the agency of record for Align Impact. For several years, we have been executing a profile-raising strategy for the firm and its founder and CEO, Jenn Kenning, to help the firm grab market share as well as evangelize its mission to help scale the impact investing marketplace. The challenge for us has been to keep Jenn and Align Impact in the news despite the firm’s relatively small size.
Fortunately, Align Impact’s work is highly differentiated, and Jenn is an authoritative and highly informed spokesperson on investing, wealth management and impact, so we have had great success finding thought leadership opportunities for media commentary, special features on topics that intersect with the current media conversation, such as DEI and investing, as well as finding panel and keynote opportunities at leading conferences. In addition, our team regularly pens thought leadership content for publication online and in third-party publications.
Our work has garnered mainstream media coverage including Jenn’s commentary on major investment trends and profiles on Align Impact’s success in outlets such as Barron’s, Fortune, Financial Times, Bloomberg, Reuters, Huffington Post and the The Wall Street Journal. We have also placed op-eds in targeted trade publications including Responsible Investor, ImpactAlpha, ThinkAdvisor and Impact Entrepreneur. Through our efforts, Jenn has participated in panels at high profile events, such as Reuters ESG Investment North America, and has been a guest on numerous podcasts including Minority Money, Barron’s LIVE and Real Leaders.
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